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STOP
CYBERBULLYING

Educational campaign "STOP cyberbullying"

intro

Cyberbullying is one of the cruellest social concerns in today's society. Teenagers who experience cyberbullying are at a greater risk for both self-harm and suicidal behaviors compared to those who do not. A survey found that 23% of teenagers admitted to saying or doing something mean or cruel to another person online, while 27% reported experiencing such behavior from someone else.

Design tools
Adobe illustration

Duration
Aug 2021

medium#1: Poster

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Teenagers are most likely to use their phones during this waiting time, making them more susceptible to engaging in or experiencing cyberbullying. Therefore, distributing the posters in metro stations and bus stops is effective as these areas have a large flow of people, maximizing the reach and impact of the anti-cyberbullying message.

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medium#2: Web banner

Teenagers are most likely to use their phones during this waiting time, making them more susceptible to engaging in or experiencing cyberbullying. Therefore, distributing the posters in metro stations and bus stops is effective as these areas have a large flow of people, maximizing the reach and impact of the anti-cyberbullying message.

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medium#3: Social Media

Instagram is the leading social media platform for cyberbullying and is rated as the worst in terms of its impact on young people's mental health. According to surveys, 42% of users have experienced harassment on the platform. Its popularity among teens makes it an easily accessible platform for bullying.

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Made by Janice Huang©

with (Love). 

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